Industry: Public Relations/Marketing
Employment Type: Part Time
Work Hours: 8
Salary: $20 To $30/An Hour
Location: Canada
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Full Job Description
Company Overview
Desjardins Roadside Assistance Services is a leading provider of emergency roadside assistance and vehicle support in Montreal, Quebec. As part of the Desjardins Group, we pride ourselves on delivering exceptional service and building trust with our customers. Our focus on customer satisfaction and community engagement sets us apart in the industry, and we are committed to promoting safe driving through education and support.
Position Overview
Desjardins Roadside Assistance Services is looking for an experienced and dynamic In-House PR Specialist to join our marketing team. This role is pivotal in shaping our public relations strategy, crafting effective messaging, and fostering relationships with key stakeholders. The ideal candidate will be responsible for managing our brand’s reputation while implementing innovative PR campaigns that resonate with our target audience.
Key Responsibilities
- Develop and execute comprehensive PR strategies to enhance the company’s visibility in the market.
- Craft compelling press releases, speeches, and other communication materials that align with our brand voice.
- Build and maintain relationships with local media outlets, journalists, bloggers, and influencers.
- Monitor and analyze public perception and media coverage to inform PR strategies.
- Collaborate with cross-functional teams to create unified messaging for marketing campaigns.
- Manage crisis communication and develop plans to address potential issues swiftly.
- Organize and oversee promotional events, press conferences, and other public engagements.
- Create and manage content for the company’s social media platforms, ensuring alignment with PR initiatives.
Qualifications
- BA in Public Relations, Communications, Marketing, or a related field.
- 3+ years of experience in public relations, preferably in an in-house capacity.
- Exceptional writing skills with a proven ability to craft engaging content for diverse audiences.
- Strong understanding of media relations and experience working with journalists.
- Highly organized with the ability to manage multiple projects under tight deadlines.
- Results-oriented, proactive, and capable of addressing challenges with innovative solutions.
- Fluency in both English and French is preferred.
What We Offer
At Desjardins Roadside Assistance Services, we value our employees and believe in investing in their growth. Our In-House PR Specialist will enjoy:
- A competitive salary package.
- Flexible working hours allowing for a healthy work-life balance.
- Health, dental, and vision insurance plans.
- Opportunities for professional development, including training and mentorship programs.
- A vibrant and inclusive work environment with a focus on teamwork.
- Access to employee wellness programs and services to support mental and physical health.
Why Join Us?
Joining Desjardins Roadside Assistance Services means becoming a part of a dynamic team that values your contributions and encourages innovative thinking. We are passionate about our mission and dedicated to supporting our customers. As an In-House PR Specialist, you will be pivotal in shaping the narrative around our brand and driving our communication efforts forward.
How to Apply
If you are ready to take the next step in your career and be a crucial part of our communications team, we want to hear from you. Apply today to join Desjardins Roadside Assistance Services and drive our public relations efforts to new heights!
Conclusion
As an In-House PR Specialist at Desjardins Roadside Assistance Services, you will play a vital role in enhancing our brand reputation, engaging with the media, and ensuring that our customers are informed and empowered. If you are a strategic communicator with a passion for public relations, we encourage you to apply and become part of our mission to provide exceptional roadside assistance in Montreal, Quebec.
FAQs
1. What is the typical work schedule for the In-House PR Specialist position?
The work schedule is generally Monday to Friday, with flexibility depending on project demands or media events.
2. Is there room for growth within the company for the In-House PR Specialist?
Yes, we prioritize employee development, and there are several opportunities for training and advancement within the organization.
3. What tools or platforms will the In-House PR Specialist use?
The specialist will utilize PR and media monitoring tools, social media management platforms, and various content creation software to execute their strategies.
4. How does Desjardins Roadside Assistance Services handle crisis communication?
We have established protocols for crisis communication that focus on transparency, timely responses, and clarity in messaging to protect our brand reputation.
5. Are there any specific industries that you prefer candidates to have experience in?
While we welcome candidates from various sectors, experience in the automotive, insurance, or service industries will be viewed favorably.
